PUBLIC ENTERPRISE, 2017, ISSUE 23., VOL.1, ARTICLE 5

The public sector, being the world’s largest service provider has the potential to improve the welfare of millions, if it focussed on service quality and innovation. In spite of various drivers and enablers towards better service, the public sector is seemingly tied down by several barriers. This paper studies the drivers, barriers, and enablers of the service quality and innovation of the public sector from a human values-based spiritual perspective. The paper uses the philosophy and teachings of Bhagavan Sri Sathya Sai Baba, a world spiritual leader, to understand the issues involved. The paper then develops a framework for service quality and innovation by integrating all the variables into a cohesive framework. The paper shows that the human values-based spiritual perspective can provide sustainable solutions for improving the service quality and innovation of the public sector, so that it can regain its position as a pre-eminent solutions provider.